LA Times

Bringing LA Times events to life online through seamless web development and brand-consistent execution.

BRAND BUILDING

Summary

As one of the most iconic media brands in the country, the LA Times hosts a range of high-profile events, from food festivals to book fairs and cultural showcases. Cresci Labs supports the LA Times Events Team by translating their internal designs into fully functional, on-brand websites that drive ticket sales, inform attendees, and adapt in real-time. We act as their development partner, ensuring every event experience extends seamlessly into the digital world.

Challenge

LA Times needed a nimble partner to handle web development for its events, one that could uphold their brand integrity, implement ticketing flows, and move quickly as event details evolved. With multiple stakeholders, strict timelines, and thousands of visitors expected per site, precision and adaptability were critical.

Needed a reliable dev partner to bring LA Times’ event designs to life without compromising brand standards

Required fast, flexible web support to handle last-minute updates, ticketing flows, and high-volume traffic across multiple events

Approach

Cresci Labs became an extension of the LA Times internal design and event teams. We:

Collaborated closely with their creative team to match brand look and feel pixel-for-pixel

Built flexible, responsive event microsites with quick-update backends

Integrated secure, user-friendly ticketing and RSVP systems

Offered real-time site management during key event lead-up periods

Solutions

Web Development: Custom-built websites tailored to each event’s goals, layouts, and user flows

Design Implementation: Integrated LA Times-provided designs with exacting accuracy and responsiveness

Ticketing Integration: Embedded third-party platforms for purchases, check-ins, and attendee management

Live Updates: Provided ongoing support for content changes, schedules, and dynamic event information

4+

Custom-Built Event Microsites

Real-Time

Updates Across Multiple Sites

Integrated

Ticketing Systems

100%

Maintained Brand Consistency Across Touchpoints

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